Category Archive for: News

Where Companies Go Wrong with Social Media

From “Radio Sales Today” on 9.13.13 For all the talk of the game-changing nature of social media, most companies do a poor job of embracing its opportunities and managing its risks, according to Vincent Schiavone, co-founder and chief executive of ListenLogic, which provides social media monitoring services. Abundant support for a jaded view of corporate…

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Jefferson County Fair Launches New Website

Magnus Marketing Develops Fresh, User-Friendly Website DuBois, PA – July 16, 2013 – Jefferson County Fair announces that it has launched a new website (www.jeffcofair.com). The new site offers visitors a unique, user-friendly experience with easier navigation, including imagery and video, that truly relays the fair experience.  The fair chose Magnus Marketing of DuBois, PA to complete the…

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Five Common Restaurant Facebook Page Mistakes

Five Common Restaurant Facebook Page Mistakes Facebook is certainly NOT the “end-all, be-all” of online marketing. But, it sure can play an important role. And, if it’s not done well, a poorly managed Facebook page for a restaurant can result in missed opportunity, to say the least. Worst case…it could be providing wrong information or…

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Small Business 101: How to Get Started

Excerpts taken from “Small Business 101: How to Get Started” in the New York Times Small Business section. For full article and hyperlinks, scroll below the article. Success comes with education, careful planning and adequate cash flow, specialists say. And it has never been easier to lay the groundwork for starting a small business. Many…

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Complexity doesn’t really work in social media

taken from The Rules of Social Media  BY FAST COMPANY STAFF | AUGUST 24, 2012 #TheRules of Social Media: Don’t Make People Do X, Y, Then Z. Stick With X How do you engage your audience? Keep it simple and promote great content, says GetGlue CEO Alex Iskold. “The most successful social media companies are the…

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5 Key Takeaways to Improve Your Own Search Rankings

excerpt taken from Can You Buy Your Way To The Top Of Organic Search Results? on Forbes.com 5 Key Takeaways to Improve Your Own Search Rankings If you’re considering purchasing a domain name to drive more traffic to your website, there is important research that needs to be done to ensure you’ll get the full…

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7 Things Every Small Business Website Needs

From Radio Sales Today (12.14.12) 7 Things Every Small Business Website Needs An effective website can help improve search engine optimization, boost credibility, and drive conversions from your potential customers. But how can you know that your website has all the right elements to be effective? Start by understanding these basics of an effective small…

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